Introduction
This assignment discusses some issues
on managing people and organisation. This assignment presents the Saudi Telecom
(STC) as a case study. Specifically, the assignment covers the people and
organisation within the Telecommunication Network Operations (NO) - Centralised
Operation and Management (COM) Department. This paper provides a background to
the company; description of the company’s business environment including the
task and macro environments; description of technical core and work processes,
structure, culture and management systems; and how the people are managed.
Moreover, this assignment assesses performance and effectiveness and efficiency
of the organisation; analyses the factors listed above; and provides
recommendations for changes.
What is the Organisation?
Saudi Telecom (STC) provides timely
integrated telecom solutions that provide optimum value to all stakeholders.
Moreover, it enriches people's personal lives and contributes to their business
success by offering high quality communication services that reflect their true
needs. STC is determined to deliver results on its journey to become a customer
focused and competitive company. The company is confident of its large market
share and believes that investors are confidently investing in the
company. Saudi Telecom is a company that
people will be proud to work for.
Saudi Telecom was established in
1988 and, since then, has delivered a range of positive results that have
delivered a better service to more customers. This has been achieved through an
ambitious transformation & restructuring program compound with an extensive
expansion of our network and infrastructure.
As part of corporate social
responsibility, the Saudi Government announced that by the end of 2002, 30% of
Saudi Telecom shares will be released for sale to Saudi citizens &
organisations: Saudi citizens (20%), General Organization of Social Insurance
(GOSI) (5%), and Pension Fund Organization (5%). By the end of the subscription
period, requests for shares exceeded the number offered by 3.5 times. This move
clearly indicates that Saudi people are confident of STC’s success and trust in
its future.
The author works in the
Telecommunication Network Operations (NO) - Centralised Operation and
Management (COM) Department. Under this department, the author belongs to the
OSS COM Support division. Our job includes carrying out operations and
maintenance of COM applications that support STC-NO users to perform
centralized operation and management of remotely sited Network Elements
efficiently and with minimum service outage. We make sure that the existing COM
systems and tools are efficiently and accurately managed to enable full
resources utilisation, to get optimise performance, to minimise service outages
and to help in expediting service restoration of STC Network.
The author finds it necessary to
write about the organisational culture, performance and management within the
Centralised Operation and Management Department. This is because the author is
familiar with the structure and culture of the organisation. The author has
been working in the department for ___ years.
External Environment
The COM department has a complex
environment. Due to this complexity, the department is considering all the
factors that affect its task environments. Some factors such as political-legal
and economic climates are encouraging to the growth of the department. However,
the sociocultural climate is posing a challenge. Nevertheless, COM is generally
having a stable environment.
The political-legal climate of
corporations in Saudi Arabia has been generally encouraging. This is especially
for STC in which it reciprocates the government’s trust on the company by
sharing 30 percent of its shares to the government. Likewise, the economic
climate in Saudi Arabia has seen the growth of systems of wealth production,
distribution and consumption. However, inflations and recessions affect the
operation of COM. These are the factors over which we have little control.
The sociocultural climate represents
the attitudes, values, norms, beliefs, behaviours and associated demographic
characteristics of the population within which an organisation operates (Daft
1997, p. 78). As Saudi Arabia is a melting pot of other Asian workers
(especially workers from the Southeast Asian Region), we are particularly faced
with the problem of sociocultural differences between countries. In operating
and managing COM applications that support STC-NO users, we have to consider
our customers’ values and beliefs. To do this we conduct studies to identify
the concerns of our customers.
The technological climate includes
scientific and technological advancements in the production of goods and
services (Daft 1997, p. 77). Technology for COM is of particular importance
because it has been and continues to be the main source of increases in
productivity, which means it can either provide a competitive advantage to
organisations that can use it effectively, or pose a threat to those that lack
it. To remain competitive therefore, it is important that we need to understand
current technology developments affecting their ability to offer desirable
products and services.
Organisation Structure
The directors in the COM have a
"functional" responsibility, that is, they are also ultimately
responsible for the development of staff in a particular discipline. In the
execution of this second responsibility, they are assisted by corporate
functional discipline heads, who — like the directors — generally have dual
role that combines functional with line-management responsibilities. The
department introduced the team-leader in its structure to improve the company
unit’s productivity and efficiency.
The organisation is largely based on
asset management principles and provides a structure which is geared towards
growth and value creation. It is focused on technical integrity of product flow
assets, infrastructure and business processes. Moreover, single-point
accountability for the day-to-day management, performance and development of
all assets has been introduced and a number of management layers has been
removed. The organisation is based on “single-point responsibility”, and it has
fewer layers then pervious structure.
COM structure is mainly functional
as well as team-based. Span of control is narrow and specialized; jobs are
grouped according to resources used or output; promotion is within
specialization; differentiated horizontally from other functions; and
communication is vertical. Moreover, the organisational structure at COM is
temporary. Jobs are grouped according to project objectives and are
differentiated from other teams. It is the team which links members’
departments. Rewards are based on team success/failure
Organisational Culture
The working environment and
organisational culture within COM is generally one of trust. Unlike the other
departments under STC, staff members of COM are having a high job satisfaction.
The department director makes sure that human resource practices are clarified
and harmonized and that human resource policies and procedures are applied
consistently. There are space for ideas and new concepts within as well as
outside of the COM.
An interesting characteristic that
reflects the culture of the COM organization is ‘games’. In organizational
theories, games are defined as the systems of influence of an organization
which are distinct from the administrative power structure or hierarchy. Among
the games that have been observed in the organisation are sponsorship games
which are played to build a power base by using a superior. Another is the
alliance-building games which are played amongst peers to build a stronger
power base. I have also witnessed management versus staff games and whistle-blowing
games which are played by a lower level employee who ‘blow the whistle’ on
questionable behaviors. Although these cases are very few.
The culture within COM organisation
suits the work processes and organisation structure. A structure with a few
level is suitable in an organisational culture where staff are working as a
team. Through this structure, blatant hierarchy and power play are avoided in
the department. A structure with many levels, on the other hand, would seem to
heighten the games being played in the organisation.
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