Chinese management practices has yet to reach
the maturity of the business and human resource management of Western
countries. This is evidently affecting the performance of their employees and
the companies particularly those that are state-run. The cultural context of
China’s economy and the political leanings of the country can be regarded as
the foremost reasons for this.
This chapter shall present the conclusion of
the study based on extensive literature search on the human resource management
particularly that of performance appraisal in China’s companies.
Three conclusions can be derived
from this study: (1) human resource management in China is still an evolving
area of concern; (2) performance appraisal is yet to be utilized to maximize
performance potential of Chinese workers and companies and; (3) Western
companies in China has yet to exploit the Chinese market because of the
differences in management styles.
Human resource
management in China is largely based on its cultural leanings. The cultural
system is influential in all aspects of Chinese social lives including business
management. Essentially, it is the unique Confucianism, family-ism, group
orientation philosophy of life and mode of thinking that have made the Chinese
cultural system distinctive and powerful. Effective cross-cultural management
strategies in China should be based on the implications of the actual cultural
mechanisms, not on the temporary cultural fashions that run skin-deep and are
likely to generate cultural disorientation. For American companies going to
China, three final pointers should be considered:
1. Build up a primary
understanding of the major forces that have framed the Chinese culture.
2. Maintain an open and adaptable
mind for different management and negotiation styles and practices.
3. Minimize value judgments
exclusively based on American cultural terms about Chinese business deviations.
Chinese are
inclined toward tradition, their mindset and behavior are both significantly
influenced by past cultural values. Americans, in a nation molded by change,
view time as a scarce resource. They keep a daily schedule precise to almost
every minute. Time to them means efficiency and movemental value, and,
therefore is carefully budgeted to achieve personal or organizational goals.
The Chinese, based on their philosophy of life, look at time as a process of
eternity. What is the point of keeping such a tight schedule? Rice will grow by
seasons not by minutes; the sun will rise day after day. What really matters is
how life can be made natural and enjoyable each day. If one is always pressed
by time where is the quality of life to be found? The Chinese look upon each
experience as different and unique, not accumulative in a linear fashion. A
frog on a lotus petal is a moment in time and beauty to contemplate and
meditate upon, a thing not to be lost. According to the Chinese cultural
values, the highest reward in life is the spiritual enrichment and serenity
received from the contemplation of one's living environment. Time is valuable
when it is used to achieve this ultimate human reward; time is flexible and
repeatable regardless of how much present-day businesses want to go against it.
Performance appraisal in China has been
Seventeen hundred years ago, an observer of the
Wei dynasty in China complained that. The Imperial rater seldom rates men
according to their merits, but always to his likes and dislikes. Performance
has been evaluated by some means or another for millennia, and, despite
problems, there are few signs --only one, in this writer's opinion --that we
are ready to abandon the practice.
There are two
dominant Chinese cultural characteristics: collectivism and high power
distance. They are loyal to their own reference groups, value relationships,
respect authority and the hierarchy of Chinese representatives, give face (mianzi,
literally, "personal prestige and status") to Chinese
representatives, and consider their own face (lien, literally,
"personal esteem, moral character") when they have close
relationships with the mainland Chinese. Some participate in traditional
Chinese social control mechanisms such as providing free information, gifts, or
banquets in return for being accepted as "in-group" members or for
being protected by a group of Chinese. The longer they have lived in mainland
China, the more they feel they must conform to Chinese social norms.
So far researchers have
regarded the performance appraisal feedback in China as desirable but needs
significant improvement, and examined the feedback issues assuming that
feedback is actually provided. This is because collectivists believe in
cooperating rather than competing, emphasize the interconnectedness of people,
use group welfare as a principal referent, and sacrifice self-interest for the
sake of the whole. In addition, people in collectivistic cultures such as China
fear being ostracized personally or bringing shame to their group because of
behavior not contributing to the welfare of the group.
China has carried out significant reforms; for
example, encouraging foreign investment, giving greater autonomy to state-owned
enterprises, and decentralization and decollectivization of agriculture. As a
result, the country has been heading toward a more, pluralistic market-style
economy. It was clear, however, that this movement toward a market economy
necessitated business and human resource reforms to be carried out as well
since performance expectations differ from the Western and Chinese
perspectives.
The result
of the study showed that performance appraisal in China is still evolving.
Essentially, it is still an immature industry. Most companies both local and
multi-nationals does not have proper HR practices in place. This applies
especially to smaller companies. There is no classical path for an HR
professional to take, and there are very few schools offering HR management,
although some MBA schools do.
Differences in
Management Styles
The way foreign
and local businesses manage their operations effectively in a transitional
economy such as the People's Republic of China (China) depends on the way they
manage within the constraints imposed by the country's powerful institutions.
Although the China is undergoing a rapid transition to a market economy, the
old political systems still significantly influence the country's economic
activities. Many industries are still influenced by the entrenched, centrally
planned economic system.
In China, a
firm's internal management will affect its performance, even though influences
from China's institutions remain significant. Human resources management is an
important management function in China because the HRM department is the one
that sets the organizational norms and culture of a firm. With effective HRM, a
firm would be able to build up strong organizational values, high employee
commitments and team cultures, which are critical to firm performance.
Since 1978,
China's state government has adopted market-oriented measures to stimulate firm
performance. Firms in the various regions in China perform at different levels
because of three factors: the investment climate, government support and local
purchasing power.
As China
continues to seek ways to manage its inefficient state-owned companies better,
the findings of this study suggest that a new ownership structure is a viable
alternative. Currently, the central government is encouraging SOEs and
collectives to become privatized. Our findings lend some support to this
initiative. The new firm type -- shared-stock enterprises -- outperforms SOEs,
JVs and collectives. This suggests that shared-stock ownership is more
effective in motivating firms to perform efficiently and effectively. As some
firms have found, turning employees into owners encourages them to reduce
costs, foster a strong team spirit, and help each other to perform better. This
can be done more effectively by instituting a performance management appraisal
system.
However,
one difficult challenge in reforming the country's economy is the reengineering
of the Chinese companies. Most Chinese companies are known for their
inefficiency and lack of concern for profitability. This study finds that,
although the introduction of modern management concepts such as good HRM and
performance appraisal has the potential to improve firm performance, this
effect seems to be significant in shared-stock enterprises. Since 1978 many
SOEs that have tried to introduce new management insights into their operations
have failed in some cases. This study seems to suggest that there HR change
needs to be accompanied by a change in ownership. Unless a firm's employees
recognize that their performance is directly linked to their firm's future as
well as their own future, many of the modern management innovations may prove
futile.
Many academics
and practicing managers regard performance appraisal as one of the most
valuable human resource tools. It is a vital component in recruiting and hiring
employees, where it is used to validate selection tests, and in staffing, where
transfer, layoff, termination, or promotion decisions are made on the basis of
appraisal results. This is particularly true in China’s case where business
management has yet to evolve compared to that of their American counterparts. This
has been largely due to the state ownership of Chinese firms.
In compensation
administration, performance appraisal forms the basis for the administration of
merit pay systems. Most important, performance appraisal can be used as a
motivational tool for communicating performance expectations to employees and
providing them with feedback. Finally, performance appraisal is indispensable
in training and development activities to assess potential and identify
training needs. On the other hand, there appears to be a growing debate about
whether the consequences of the performance appraisal are truly beneficial to
many organizations.
Regardless of
one's perspective, performance appraisal systems are likely to be a subject of
concern for managers and employees alike for some time to come. In fact, the
trend in organizations appears to be toward merit or other performance-based
pay plans, promising even more emphasis on the appraisal process. Despite the
trend, and even though a stream of appraisal research has flowed unabated for
years, performance appraisal, as commonly practiced, has remained a largely
unsatisfactory endeavor.
Recommendations
It is clear from
the foregoing that performance appraisal continues to present a vexing human
resource challenge in China. Practicing managers are quite concerned about
issues of fairness in appraisal, but do not consider appraisal accuracy, rating
errors, or an understanding of the cognitive processes used in the appraisal
process to be major organizational concerns. This is unfortunate, since much of
the fairness issue can be addressed by current research. The cognitive process
research is really about fairness and may eventually lead to fairer ratings,
because of its attempts to control the effect of bias. One problem for managers
is trying to understand and interpret research that does not seem realistic
because it is done in the lab or based on student subjects. What is needed is a
transition into the organizational environments that managers understand.
However, the lack of access to organizational settings continues to hamper
performance appraisal research. The best way to improve fairness may be for
managers to facilitate the researcher's access to their organizations.
Nevertheless,
research does begin to offer some suggestions for improving the effectiveness
of the appraisal process. The following five points stress that more
satisfactory performance appraisal results may be attained through employee
participation in system design, by devoting additional resources to training,
and by generally creating an organizational culture supportive of performance
appraisal:
1. Get employees more
involved in the design, development, and administration of the performance
appraisal system. Participation creates ego involvement and a sense of
commitment to the process.
2. Invest more heavily in
training raters to use the system. Train managers not only to observe and
document performance but also to communicate information effectively and
deliver performance feedback.
3. Create an environment in
which performance information is viewed as a resource that managers can use to
develop subordinates. Top managers must create a climate in which accurate and
timely performance appraisal is expected of all managers, is taken seriously,
and is rewarded.
4. Make performance appraisal
the responsibility of the ratee, not the rater. This is a fundamental
philosophical shift that takes the burden to "be nice" from managers
and frees them to honestly "call it as they see it." As part of this
philosophy, employees must be trained to use the feedback from the appraisal
process to manage their own careers.
5. Use multiple perspectives
(multiple raters) including peer evaluation to reduce the reliance on a single
source. This reduces sampling error by increasing the number of observations
and reduces the effect of possible idiosyncratic biases. Raters are more
comfortable, since they are no longer solely responsible for what happens to
the person as a result of the rating.
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